The SBOA Launches Storage For Rookies Virtual Educational Program

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January 25th, 2022 – (Farmington Hills, MI) – The Storage Business Owners Alliance [SBOA], the leading national alliance of self-storage owners & operators, has launched its new virtual educational program: Storage for Rookies.  This program is ideal for individuals looking to own, operate or invest in self-storage facilities.  Current self-storage owners and operators who are looking to grow their business or portfolio are also encouraged to attend to expand their knowledge base. 

The Storage for Rookies events are one-day, five hour long, virtual events full of valuable information designed to help kick-start your self-storage journey.   Agenda topics include Understanding Supply and Demand, Buying New Facilities, Designing the Optimal Self-Storage Layouts, Management Options, Utilizing Technology and Automation, Understanding Key Terminology and KPI’s, Insurance Issues, Marketing your Facility, Investing and Lending Options, and more.

“The SBOA was built by owners for owners out of necessity in 2008 to help self-storage owners and operators survive the great recession.   The principals have more than 55 years of combined experience in the industry and have developed, built, managed, and sold over 150 properties around the country.  We have built a strong reputation for helping our fellow operators improve revenue, reduce expenses, and create operational efficiencies.  Therefore, we decided to create Storage for Rookies to help teach new owners, operators, and investors about the self-storage industry”, stated Ian Burnstein, President and Co-founder. 

Tickets grant full access to the live virtual event, as well as many other SBOA member exclusive offers and events.  If you are looking to learn more about the self-storage industry this is a must-attend event and your opportunity to interact with self-storage experts from the comfort of your office or home.  The SBOA has curated top industry leaders to educate you on various topics and best practices for your business.  For more information about Storage for Rookies visit or call 248-254-9000.

Storage Business Owners Alliance (SBOA)
Jessica Johnson – Vice President
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